The Guide to Pad Print Colours

Vampire Step-Dad pad print

We’ve been pad printing cassette shells since the 1990s, so we know the ins and outs of providing a quality print job just like you intended in your design. We use opaque ink for pad print, unlike offset pad printers which use a type of paste that is thinner and appears more transparent. Our pad print jobs are done individually by hand, allowing us to see the result of every print. This gives us a huge advantage in maintaining great quality assurance. Check out our pad print machine in action on YouTube.

Pad print colors

Our selection of pad print colours

That said, certain ink colours look better on certain shells. Black or dark ink will appear striking and vibrant on white or lighter colour shells, while the inverse not so much. The ink is opaque, but the plastic shell will still absorb some of the colouring. Take a look at this colour mixing diagram:

Pad print ink color mixing

Notice the color changes on the overlapped sections. Blue ink on a red shell may appear more purple, and will thus be a bit more difficult to read. Similarly, yellow is a lighter colour than red, so it may be absorbed by the red shell and appear more orange. It’ll look cool, but not exactly what you had in mind when designing.

If you insist on continuing with unconventional colour schemes like blue on red, there are a few solutions—

  1. Request double-hit with your pad print. This will give your colour a little extra oomph and emphasis against a darker shell colour. It may not solve the problem of a particularly light ink colour against a dark shell, but it will certainly look better than single-hit pad print.
  2. Upgrade to 2-colour pad print and use the bottom layer as a white base. Locking the shell into place for two separate ink stamps is extremely difficult and won’t always work, so you will want to make the white base larger than your design (like a stroke or outline filter), or slightly smaller than your design, that way it’s not off-register.
  3. Request a custom colour ink. We can add white ink to an ink colour for an extra fee to make it a bit more vibrant when placed against a darker colour shell.

If you’re not sure if a colour combination will be as vibrant as your design, ask your sales rep for their thoughts, we’ve seen it all over the years! You can add pad print to your cassette package through our cassette duplication calculator and receive free shipping to the United States and Canada.